About Alan Barba

¡Hola! Soy Alan. I’m a conceptual creative and designer based in New York, with a love for typography, lettering, and expressive design.

I specialize in human-centered brand development, building identities, campaigns, and experiences around the people they’re meant to reach. My approach connects a clear idea with thoughtful execution, helping brands with something to say find a voice and visual language of their own.

Portrait of Alan Barba, independent creative director and designer in New York
Photo by Eli Chavez

Services

Brand strategy

Visual identity

Campaigns

Art direction

Web & digital

Motion & animation

Packaging

Editorial

Environmental

Featured on

AIGA

GoodtypeInspofinds

Indigo Awards

Pantone Canvas

Creative Boom

Freelance Founders

The Dieline

Awards

Silver Cannes Lions — 2024 Epidemic Sound ‘A Sound for every feeling’

Indigo Award — 2020 Gold in Magazine and Newspaper Design

GDUSA — 2019 American Graphic Design AwardGDUSA — 2018 American Graphic Design Award

Worked with

Apple

American Eagle México

Art Directors Club

Brand Bureau

Buttermilk Creative

Columbus Ave BID

Candlebook Properties

Casa del Rey

Contacto + Pro

Creative Soldier

Evolution IQ

Fora Travel

Frost Bank

Hey Dude

ITESO

Johnson & Johnson

Leaps by Bayer

Lululemon

McGarrah Jessee

MetroCarrier

Mischief @ No Fixed Address

Modell Technik

NeuRoast Coffee

ONE.app

Optimist Inc.

Property Markets Group

Publicis Groupe

Pure Cycles

PwC

Rethink Ideas

Rochefeller Group

Shillington Education

Strawberry Frog

Tequila Don Julio

The One Club for Creativity

UP, Universidad Panamericana

Unspoken Agreement

Walmart

Whataburger