Every Screen Matters

Pfizer’s fight for patients is more than a mission. It’s an obsession seen in every move we make.

Brand MessagingArt Direction

Overview

February 4th was World Cancer Day Roughly 100-200 million people are directly or indirectly impacted by cancer worldwide each year.

Team

Work conducted as part of Colab, Publicis Groupe.

Every Screen Matters campaign message presented across a digital screen
Pfizer Every Screen Matters campaign typography and graphic system
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